We’d like to thank NBN Australia for their recognition of our new project, the Rocky Trail Destination Zone.
To enhance regional adventure tourism and trail-based activities, RTD is working on a new Destination Zone portfolio, a transformative digital platform to make regional destinations more accessible and well-managed. By leveraging data on trail usage, conditions and visitor demographics, its objective is to enable trail network stakeholders to make informed decisions to improve trail sustainability, optimise maintenance and demonstrate return on investment through increased tourism spend. It will empower travellers to explore, plan and book adventures to ultimately enhance both the visitor experience and regional visitor economies.
Directors Martin and Juliane Wisata –
“Our goal with Destination Zone is to bridge the gap between travelers and regional destinations. We want to make it easier for people to discover hidden gems, plan their adventures, and support local businesses. By providing real-time information on trail conditions, weather alerts, and local attractions, we’re helping to ensure that visitors have a safe and enjoyable experience.
“We want Destination Zone to be more than just a travel tool. It’s intended to be also a powerful economic driver. By attracting more visitors to regional areas, we’re helping to boost local economies and create jobs. And by providing valuable data and analytics to stakeholders, we’re empowering them to make informed decisions about tourism development and management.
“Ultimately, we want Destination Zone to be a beacon of innovation and a model for sustainable regional tourism. We believe that by harnessing the power of technology, we can create a brighter future for both visitors and residents of regional Australia.”
Congratulations to all finalists and well done to all winners, we are proud to be NBN Innovation Grant Alumni with you. A big shout-out to @you_found_reggie our fellow Tourism Category Finalist. So inspirational to hear about your business and hope to stay in touch. What a beautiful night out in Sydney with so many amazing entrepreneurs and regional businesses as well as your amazing team! Thank you for sharing your know-how and creating this awesome platform to amplify our ideas and visions in the digital space – great to be “connected’!
Thank you to our teams across the at Rocky Trail Group and with Mark and Paul providing their solid skill sets for our newest venture. We have been working with them on a new complementing portfolio for MTB Events and trail-based tourism consulting and destination development, which will create a transformative digital platform to make regional destinations more accessible and well-managed – starting with the Eurobodalla first. This is to ultimately enhance both the visitor experience and significantly impact regional visitor economies.
Thank you to the Regional Australia Institute for supporting this program! As a business in Regional Australia, we are proudly calling the Eurobodalla Shire and the Mogo Trails on the NSW South Coast Home. We are looking forward to playing our part in solidifying the NSW South Coast region’s position as a premier cycling destination and contribute significantly to the local economy by creating a strong digital product that can be rolled out for and with emerging and developing MTB destinations beyond.
About Rocky Trail Destination
The Rocky Trail Group is a leading Australian mountain bike event promoter and destination development company. Rocky Trail Destination (RTD) is at the forefront of the group’s innovation offerings, specialising in nature and trail-based tourism. RTD is currently developing the 130-kilometre Mogo Trails network in Batemans Bay, NSW, which will host the Sea Otter Australia event in October 2025, the World’s Largest Cycling Festival and establish the first of its kind in the Southern Hemisphere. With Rocky Trail Entertainment, the original business has established itself as one of the major private mountain bike event promoters in the country over the last two decades. We look beyond the finish line, offering a powerful promotional platform for sponsors and destination partners.