YOUR SUPPORT PARTNER FOR THE CREATION OF SUSTAINABLE GROWTH THROUGH NATURE BASED TOURISM.
About Rocky Trail Destination
Nature Based Tourism (NBT) is a Supersector in Australia, often underestimated and misunderstood, until now.
Across Australia, many regional towns with rich histories and impeccable landscapes are facing major challenges, such as losing jobs, losing population, old world industry dependency and shrinking economies. The rise in nature based tourism, active trail-based holidays and bicycle tourism can not only reverse these impacts, but build a rejuvenated and stronger local economy and with it, the community. Today, families, couples and groups are looking to experience a wide variety of active options combined with leisure, local produce and cultural experiences.
OUR VISION
Rocky Trail Destination is designed to support destination and government agencies grow tourism, economic development and encourage active recreation. We develop business models and master plans to support destinations throughout the implementation and execution processes of those plans.
Our mission is to enable local, regional, state and federal authorities as well as tourism organisations and key players in the outdoor industry and to see trail and tourism destination development or evolution project through from start to finish – developing a right-fit strategy that delivers whole-of-community benefits into the future.
WHAT WE DO
Our Objective
We help councils, clubs, tourism organisations and state governments embrace the nature based tourism opportunity at all stages of the destination maturity curve.
We are here for the growth of destination visitation through leveraging natural assets and community cohesion, in all forms of off-road trail exploration including mountain biking, Rail Trails, e-biking and walking/hiking. We support councils, clubs, tourism organisations and state governments embrace the nature based tourism opportunity at all stages of the destination maturity curve.
WHO WE ARE
Our Core Team
Rocky Trail Destination was created by a team of entrepreneurs and travellers, bicycle enthusiasts and experienced event managers who are dedicated to making nature based trail and bicycle holidays accessible for people of all abilities and preferences.
Our owners Juliane and Martin Wisata are passionate out the growth of regional tourism in Australia by developing mountain bike destinations. They amplify their passion for trail-based activities as an extension of their event delivery venture. Our sister company, Rocky Trail Entertainment, which is one of the major private mountain bike event promoters in Australia with close to 50 races along the East Coast.
Currently Rocky Trail Destination’s major project is the planning and implementation of the Mogo Trails, a major MTB trail network on the NSW South Coast. This includes the management of construction, protection of ecological and cultural heritage values and community engagement.
How can we help you?
Contact one of our founders or send us a message now!
